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WEBSITE | CONTENT CREATION |social media | EMAIL MARKETING
The Brief
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Ezone is one of the biggest shipment providers in the Caribbean and has millions of shipments fulfilled per year.
They approached us with two challenges – firstly to launch and build a presence in the United Kingdom, and secondly to build out a process to manage their various social media accounts centrally.
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e zone
e zone
HOW we did it
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First of all we had to identify any pain point or barriers to entry that there might be when launching into a new market. We discovered that the user sign up process was optimised for their existing customers, rather than new customers who may not be familiar with the service.
Our strategy team offered a solution which would simplify the user experience for both new and existing customers, then our designers created some website wireframes for their tech team to work with. Our project with EZone is still in its early stages, however we will continue to work together towards a successful launch, growth in the market, and management of their social media.
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